Riga, Latvia
Prime Auto Latvia
Prime Auto offers premium and business class car rental in Riga with short-term and long-term services.
Prime Auto offers short-term car rental and long-term car leasing from its main office at Grostonas iela 12 in Riga. The fleet consists of European models from manufacturers including Skoda, Audi, and BMW, ranging from compact hatchbacks starting at €28 per day to premium sedans and sportbacks at €36–€44 per day. The company also rents minibuses for larger groups or cargo needs. Pickup and return points include Riga city centre, Riga Airport (RIX), Jūrmala, and home delivery within 30 km. Online booking is available 24/7 with at least 24 hours advance notice required; same-day bookings are possible by phone. All rentals include a basic insurance package covering third-party liability; customers may upgrade to Standard (reduced deductible) or Premium (zero deductible, tyres and glass, roadside assistance) packages. The company offers unlimited mileage plans, child seats, multilingual 24/7 roadside support, and border crossing permits within the EU. Payment options include credit cards and debit cards. Long-term leasing includes vehicle maintenance and servicing in the quoted rate.
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- Vehicles
- Car rentalLong-term car leasing
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